But many executives cite barriers — such as pleasing too many stakeholders with differing views — as part of Corporate America’s challenge in making authentic progress on social issues.
Eight in-10 (83 percent) executives today feel an urgency for business to be a critical part of driving solutions to some of today’s most pressing issues — including COVID-19 , racial injustice and economic resurgence — according to the 2020 Porter Novelli Executive Purpose Study .
The survey of 150 C-suite executives at companies with revenues of more than $500 million examines business leaders’ opinions on Purpose-driven leadership and how business should engage on issues including social justice and diversity, equity and inclusion (DE&I) within the context of 2020’s rapidly changing environment, and beyond.
“It’s clear the events of this year have fundamentally changed the business environment — as well as the role of business in society,” says David Bentley , CEO of Porter Novelli. “There is more urgency than ever before for business to be a leading player in solving for critical global issues — and smart leaders recognize taking a stakeholder-first lens is not only good for society and communities, but also for business and bottom lines.”
The new study corroborates the […]
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